Which disclosure must all advertisements in Georgia include?

In Georgia, all advertisements related to legal services must include the name, address, and phone number of the lawyer or firm. This requirement serves multiple purposes: it ensures transparency, allows potential clients to easily contact the attorney, and helps maintain a level of accountability in legal advertising. By having this information readily available, individuals seeking legal assistance can verify the lawyer’s legitimacy and reach out directly for consultations or inquiries.

While other disclosures may be important and relevant in specific contexts, they are not universally mandated for all legal advertisements in Georgia. For instance, disclaimers about an attorney's background could vary based on individual circumstances, and details of pending litigation, while relevant, do not necessarily need to be disclosed in every advertisement. Similarly, while comparisons with other law firms might help inform clients, they are not a standard requirement for general advertisements. Therefore, the essential requirement focuses on providing clear contact information to facilitate communication and enhance client trust.